Let My People Go Surfing

Let My People Go Surfing
Available:
Author: Yvon Chouinard
Pages: 272
ISBN: 9781101992531
Release: 2016-09-06
Editor: Penguin

DESCRIPTION OF THE BOOK:

In this newly revised 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike. "This is the story of an attempt to do more than change a single corporation—it is an attempt to challenge the culture of consumption that is at the heart of the global ecological crisis."—From the Foreword by Naomi Klein, bestselling author of This Changes Everything

Let My People Go Surfing

Let My People Go Surfing
Available:
Author: Yvon Chouinard
Pages: 272
ISBN: 9781101201220
Release: 2006-09-05
Editor: Penguin

DESCRIPTION OF THE BOOK:

Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian blacksmith to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike. A newly revised edition of Let My People Go Surfing is available now. From the Trade Paperback edition.

Let My People Go Surfing

Let My People Go Surfing
Available:
Author: Yvon Chouinard
Pages: 258
ISBN: 0143037838
Release: 2006
Editor: Penguin

DESCRIPTION OF THE BOOK:

The personal stories of the founder of Patagonia, Inc. describes his underprivileged childhood as an immigrant in southern California, early fame as a successful mountain climber, and company's dedication to quality and environmental responsibility. Reprint. 75,000 first printing.

The Patagonia Business Library

The Patagonia Business Library
Available:
Author: Yvon Chouinard,Vincent Stanley
Pages: 724
ISBN: 1938340590
Release: 2016-10-11
Editor: Unknown

DESCRIPTION OF THE BOOK:

The Responsible Company

The Responsible Company
Available:
Author: Yvon Chouinard,Vincent Stanley
Pages: 160
ISBN: 9781938340109
Release: 2013-10-06
Editor: Patagonia

DESCRIPTION OF THE BOOK:

The Responsible Company, by Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, co-editor of its Footprint Chronicles, draw on the their 40 years' experience at Patagonia – and knowledge of current efforts by other companies – to articulate the elements of responsible business for our time. Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery. In plain, compelling prose, the authors describe the current impact of manufacturing and commerce on the planet’s natural systems and human communities, and how that impact now forces business to change its ways. The Responsible Company shows companies how to reduce the harm they cause, improve the quality of their business, and provide the kind of meaningful work everyone seeks. It concludes with specific, practical steps every business can undertake, as well as advice on what to do, in what order. This is the first book to show companies how to thread their way through economic sea change and slow the drift toward ecological bankruptcy. Its advice is simple but powerful: reduce your environmental footprint (and its skyrocketing cost), make legitimate products that last, reclaim deep knowledge of your business and its supply chain to make the most of opportunities in the years to come, and earn the trust you’ll need by treating your workers, customers and communities with respect.

Some Stories

Some Stories
Available:
Author: Yvon Chouinard
Pages: 464
ISBN: 1938340825
Release: 2019
Editor: Unknown

DESCRIPTION OF THE BOOK:

Through a compilation of his many articles on sports, from falconry to fishing and climbing to surfing, along with musings on the purpose of business and the importance of environmental activism, the author reveals his extraordinary and varied life experiences.

Paddling North

Paddling North
Available:
Author: Audrey Sutherland
Pages: 172
ISBN: 9781938340123
Release: 2013-10-06
Editor: Patagonia

DESCRIPTION OF THE BOOK:

In a tale remarkable for its quiet confidence and acute natural observation, the author of Paddling Hawaii begins with her decision, at age 60, to undertake a solo, summer-long voyage along the southeast coast of Alaska in an inflatable kayak. Paddling North is a compilation of Sutherland’s first two (of over 20) such annual trips and her day-by-day travels through the Inside Passage from Ketchikan to Skagway. With illustrations and the author’s recipes.

Climbing Fitz Roy 1968

Climbing Fitz Roy  1968
Available:
Author: Yvon Chouinard,Dick Dorworth,Chris Jones,Lito Tejada-Flores
Pages: 144
ISBN: 9781938340185
Release: 2013-10-06
Editor: Patagonia

DESCRIPTION OF THE BOOK:

This book features rare, once-thought-lost photos of the 1968 first ascent of the California Route on Cerro Fitz Roy, the third ascent of the mountain. With accompanying retrospective essays. Climbing Fitz Roy,1968, presents photo documentation of the climb, places it in the social and climbing context of the times, and reflects how this momentous trip influenced the lives of those involved, and in a greater context, the lives of so many others.

Patagonia Tools for Grassroots Activists

Patagonia Tools for Grassroots Activists
Available:
Author: Nora Gallagher,Lisa Myers
Pages: 288
ISBN: 9781938340451
Release: 2016-02-09
Editor: Patagonia

DESCRIPTION OF THE BOOK:

For over twenty years, Patagonia has organized a Tools Conference, where experts provide practical training to help make activists more effective. Now Patagonia has captured Tools’ best wisdom and advice into a book, creating a resource for any organization hoping to hone core skills like campaign and communication strategy, grassroots organizing, and lobbying as well as working with business, fundraising in uncertain times and using new technologies. Patagonia hopes the book will be dog-eared and scribbled in; a solid, inspiring guide and reliable companion. The book is organized in two sections: Strategies, and Tools. Each chapter, written by a respected expert in the field, covers essential principals as well as best practices. A hands-on case study accompanies each chapter and demonstrates the principles in action. Sprinkled throughout are inspirational thoughts from acclaimed activists, such as Jane Goodall, Bill McKibben, Wade Davis, Annie Leonard, and Terry Tempest Williams. An activist's companion in the environmental movement.

The Voyage of the Cormorant

The Voyage of the Cormorant
Available:
Author: Christian Beamish
Pages: 324
ISBN: 9781938340116
Release: 2013-10-06
Editor: Patagonia

DESCRIPTION OF THE BOOK:

Christian Beamish, a former editor at The Surfer’s Journal, envisioned a low-tech, self-reliant exploration for surf along the coast of North America, using primarily clothes and instruments available to his ancestors, and the 18-foot boat he would build by hand in his garage. How the vision met reality – and how the two came to shape each other – places Voyage of the Cormorant in the great American tradition of tales of life at sea, and what it has to teach us.

Barbarian Days

Barbarian Days
Available:
Author: William Finnegan
Pages: 384
ISBN: 9780698163744
Release: 2015-07-21
Editor: Penguin

DESCRIPTION OF THE BOOK:

**Winner of the 2016 Pulitzer Prize for Autobiography** “Reading this guy on the subject of waves and water is like reading Hemingway on bullfighting; William Burroughs on controlled substances; Updike on adultery. . . . a coming-of-age story, seen through the gloss resin coat of a surfboard.”—Sports Illustrated Included in President Obama’s 2016 Summer Reading List Barbarian Days is William Finnegan’s memoir of an obsession, a complex enchantment. Surfing only looks like a sport. To initiates, it is something else: a beautiful addiction, a demanding course of study, a morally dangerous pastime, a way of life. Raised in California and Hawaii, Finnegan started surfing as a child. He has chased waves all over the world, wandering for years through the South Pacific, Australia, Asia, Africa. A bookish boy, and then an excessively adventurous young man, he went on to become a distinguished writer and war reporter. Barbarian Days takes us deep into unfamiliar worlds, some of them right under our noses—off the coasts of New York and San Francisco. It immerses the reader in the edgy camaraderie of close male friendships forged in challenging waves. Finnegan shares stories of life in a whites-only gang in a tough school in Honolulu. He shows us a world turned upside down for kids and adults alike by the social upheavals of the 1960s. He details the intricacies of famous waves and his own apprenticeships to them. Youthful folly—he drops LSD while riding huge Honolua Bay, on Maui—is served up with rueful humor. As Finnegan’s travels take him ever farther afield, he discovers the picturesque simplicity of a Samoan fishing village, dissects the sexual politics of Tongan interactions with Americans and Japanese, and navigates the Indonesian black market while nearly succumbing to malaria. Throughout, he surfs, carrying readers with him on rides of harrowing, unprecedented lucidity. Barbarian Days is an old-school adventure story, an intellectual autobiography, a social history, a literary road movie, and an extraordinary exploration of the gradual mastering of an exacting, little-understood art. Praise for Barbarian Days: “Without a doubt, the finest surf book I’ve ever read . . . But on a more fundamental level, Barbarian Days offers a clear-eyed vision of American boyhood. Like Jon Krakauer’s Into the Wild, it is a sympathetic examination of what happens when literary ideas of freedom and purity take hold of a young mind and fling his body out into the far reaches of the world.”—The New York Times Magazine “Incandescent . . . I’d sooner press this book upon on a nonsurfer, in part because nothing I’ve read so accurately describes the feeling of being stoked or the despair of being held under. . . . [But] it’s also about a writer’s life and, even more generally, a quester’s life, more carefully observed and precisely rendered than any I’ve read in a long time.”—Los Angeles Times

Raising the Bar

Raising the Bar
Available:
Author: Gary Erickson
Pages: 368
ISBN: 9780787976309
Release: 2012-06-22
Editor: John Wiley & Sons

DESCRIPTION OF THE BOOK:

In April of 2000, Gary Erickson turned down a $120 million offer to buy his thriving company. Today, instead of taking it easy for the rest of his life and enjoying a luxurious retirement, he's working harder than ever. Why would any sane person pass up the financial opportunity of a lifetime? Raising the Bar tells the amazing story of Clif Bar's Gary Erickson and shows that some things are more important than money. Gary Erickson and coauthor Lois Lorentzen tell the unusual and inspiring story about following your passion, the freedom to create, sustaining a business over the long haul, and living responsibly in your community and on the earth. Raising the Bar chronicles Clif Bar's ascent from a homemade energy bar to a $100 million phenomenon with an estimated 35 million consumers, and a company hailed by Inc. magazine as one of the fastest-growing private companies in the U.S. four years in a row. The book is filled with compelling personal stories from Erickson's life-trekking in the Himalayan mountains, riding his bicycle over roadless European mountain passes, climbing in the Sierra Nevada range--as inspiration for his philosophy of business. Throughout the book, Erickson--a competitive cyclist, jazz musician, world traveler, mountain climber, wilderness guide, and entrepreneur--convinces us that sustaining one's employees, community, and environment is good business. If you are a manager, executive, business owner, or board member, Raising the Bar is your personal guide to corporate integrity. If you are a sports enthusiast, environmentalist, adventure lover, intrigued by a unique corporate culture, or just interested in a good story, Raising the Bar is for you.

The B Corp Handbook

The B Corp Handbook
Available:
Author: Ryan Honeyman
Pages: 240
ISBN: 9781626560444
Release: 2014-10-13
Editor: Berrett-Koehler Publishers

DESCRIPTION OF THE BOOK:

Join a Growing movement: Learn how you can join a fast-growing global movement to redefine success in business—led by well-known icons like Patagonia and Ben & Jerry’s as well as disruptive upstarts like Warby Parker and Etsy—recently covered by the New York Times, the Economist, the Wall Street Journal, Entrepreneur, and Inc. Build a better business: Drawing on best practices from 100+ B Corps, this book shows that using business as a force for good can help distinguish your company in a crowded market, attract and retain the best employees, and increase customer trust, loyalty, and evangelism for your brand. More than 1,000 companies from 80 industries and 30 countries are leading a global movement to redefine success in business. They’re called B Corporations—B Corps for short—and these businesses create high-quality jobs, help build stronger communities, and restore the environment, all while generating solid financial returns. Author and B Corp owner Ryan Honeyman worked closely with over 100 B Corp CEOs and senior executives to share their tips, advice, and best-practice ideas for how to build a better business and how to meet the rigorous standards for—and enjoy the benefits of—B Corp certification. This book makes the business case for improving your social and environmental performance and offers a step-by-step “quick start guide” on how your company can join an innovative and rapidly expanding community of businesses that want to make money and make a difference.

Simple Fly Fishing

Simple Fly Fishing
Available:
Author: Yvon Chouinard,Craig Mathews,Mauro Mazzo
Pages: 144
ISBN: 9781938340284
Release: 2014-04-15
Editor: Patagonia

DESCRIPTION OF THE BOOK:

Modern-day fly fishing, like much in life, has become exceedingly complex, with high-tech gear, a confusing array of flies and terminal tackle, accompanied by high-priced fishing guides. This book reveals that the best way to catch trout is simply, with a rod and a fly and not much else. The wisdom in this book comes from a simpler time, when the premise was: the more you know, the less you need. It teaches the reader how to discover where the fish are, at what depth, and what they are feeding on. Then it describes the techniques needed to present a fly at that depth, make it look lifelike, and hook the fish. With chapters on wet flies, nymphs, and dry flies, its authors employ both the tenkara rod as well as regular fly fishing gear to cover all the bases. Illustrated by renowned fish artist James Prosek, with inspiring photographs and stories throughout, Simple Fly Fishing reveals the secrets and the soul of this captivating sport.

Books That Change Lives A Sampling from Patagonia Books

Books That Change Lives  A Sampling from Patagonia Books
Available:
Author: Yvon Chouinard,Vincent Stanley,Douglas Chadwick,Gerry Lopez
Pages: 355
ISBN: 9781938340307
Release: 2014-01-18
Editor: Patagonia

DESCRIPTION OF THE BOOK:

A sampling of titles available from Patagonia Books. Patagonia Books is intended as a way to advance our love of books as well as nature and a reflective life. We publish a select number of titles on wilderness, wildlife, and outdoor sports that inspire and restore connection to the natural world. We also present books that raise awareness about not only the environmental challenges our world faces, but suggest ways that we can work together to slow the disintegration of our planet. This includes immediate activities, such as strategies to reduce our carbon footprint, as well as more in-depth examinations of the meanings of affluence, consumerism, and capitalism in the 21st Century.

No Bad Waves

No Bad Waves
Available:
Author: Anonim
Pages: 160
ISBN: 9781938340086
Release: 2013-10-06
Editor: Patagonia

DESCRIPTION OF THE BOOK:

Mickey Muñoz has been called the “surfer’s surfer,” and is loved and respected among the cognoscenti for his contributions to surfing and the surfing life for the past 60 years as a surfer, a pioneer of Waimea Bay, a stuntman (stand-in for Gidget), a board shaper and designer, and as a sailor and boatbuilder (America’s Cup). Mentored by the Malibu greats of the ’40s, and an influence on generations of surfers since, Mickey weaves the story of a California waterman using his own life and that of his friends.

Let My People Go

Let My People Go
Available:
Author: Albert John Luthuli
Pages: 253
ISBN: 0795708408
Release: 2018-05-20
Editor: Unknown

DESCRIPTION OF THE BOOK:

Who

Who
Available:
Author: Geoff Smart,Randy Street
Pages: 188
ISBN: 9780345504197
Release: 2008
Editor: Random House Digital, Inc.

DESCRIPTION OF THE BOOK:

A manager's guide to hiring the right employees introduces the practical and effective A Method for Hiring, which draws on the expertise of hundreds of high-level executives to present a simple, easy-to-follow program to guarantee hiring success. 50,000 first printing.

The Science of Selling

The Science of Selling
Available:
Author: David Hoffeld
Pages: 288
ISBN: 9781101993187
Release: 2016-11-15
Editor: Penguin

DESCRIPTION OF THE BOOK:

The Revolutionary Sales Approach Scientifically Proven to Dramatically Improve Your Sales and Business Success Blending cutting-edge research in social psychology, neuroscience, and behavioral economics, The Science of Selling shows you how to align the way you sell with how our brains naturally form buying decisions, dramatically increasing your ability to earn more sales. Unlike other sales books, which primarily rely on anecdotal evidence and unproven advice, Hoffeld’s evidence-based approach connects the dots between science and situations salespeople and business leaders face every day to help you consistently succeed, including proven ways to: - Engage buyers’ emotions to increase their receptiveness to you and your ideas - Ask questions that line up with how the brain discloses information - Lock in the incremental commitments that lead to a sale - Create positive influence and reduce the sway of competitors - Discover the underlying causes of objections and neutralize them - Guide buyers through the necessary mental steps to make purchasing decisions Packed with advice and anecdotes, The Science of Selling is an essential resource for anyone looking to succeed in today's cutthroat selling environment, advance their business goals, or boost their ability to influence others. **Named one of The 20 Most Highly-Rated Sales Books of All Time by HubSpot

Plan B 4 0 Mobilizing to Save Civilization Substantially Revised

Plan B 4 0  Mobilizing to Save Civilization  Substantially Revised
Available:
Author: Lester R. Brown
Pages: 384
ISBN: 0393078094
Release: 2009-10-05
Editor: W. W. Norton & Company

DESCRIPTION OF THE BOOK:

“[Brown’s] ability to make a complicated subject accessible to the general reader is remarkable.”—Katherine Salant, Washington Post As fossil fuel prices rise, oil insecurity deepens, and concerns about climate change cast a shadow over the future of coal, a new energy economy is emerging. Wind, solar, and geothermal energy are replacing oil, coal, and natural gas, at a pace and on a scale we could not have imagined even a year ago. For the first time since the Industrial Revolution, we have begun investing in energy sources that can last forever. Plan B 4.0 explores both the nature of this transition to a new energy economy and how it will affect our daily lives.