Media Essentials

Media Essentials

  • Publisher : Bedford Books
  • Author : Richard Campbell
  • ISBN-10 : 1319059473
  • Release : 2017-10-31
  • Genre: Mass media and culture
  • Download/Read : 672
  • Price : FREE
E-book Explanation:

Media Essentials focuses on the pivotal aspects of mass communication, helping students better understand what the media is and the impact of the most vital recent changes on the mass-media landscape. The new Media Essentials features an array of Digital Turn and Media Literacy boxes with specific, detailed case studies providing windows to broader ideas about the media, and a robust program of LaunchPad videos and Web clips that drive home the book's approach to media literacy, convergence, and analysis. In its fourth edition, this more concise and more affordable option for mass communication courses is more current, flexible, and informative than ever.

Media Essentials

Media Essentials

  • Publisher : Macmillan Higher Education
  • Author : Richard Campbell
  • ISBN-10 : 9781319116880
  • Release : 2015-11-13
  • Genre: Language Arts & Disciplines
  • Download/Read : 624
  • Price : FREE
E-book Explanation:

Media Essentials focuses on the most pivotal aspects of mass communication, and its new edition is more effective than ever at helping students understand the everchanging mass-media landscape. It features new Media Convergence and Media Literacy boxes plus specific, detailed case studies; a newly integrated chapter on the history of journalism; and an expanded program of video clips on LaunchPad that drive home the book's approach to media literacy and analysis.

Loose leaf Version for Media Essentials

Loose leaf Version for Media Essentials

  • Publisher : Macmillan Higher Education
  • Author : Richard Campbell
  • ISBN-10 : 9781319077822
  • Release : 2017-10-24
  • Genre: Language Arts & Disciplines
  • Download/Read :
  • Price : FREE
E-book Explanation:

Media Essentials focuses on the pivotal aspects of mass communication, helping students better understand what the media is and the impact of the most vital recent changes on the mass-media landscape. The new Media Essentials features an array of Digital Turn and Media Literacy boxes with specific, detailed case studies providing windows to broader ideas about the media, and a robust program of LaunchPad videos and Web clips that drive home the book's approach to media literacy, convergence, and analysis. In its fourth edition, this more concise and more affordable option for mass communication courses is more current, flexible, and informative than ever.

Social Media Essentials for a Growing Business

Social Media Essentials for a Growing Business

  • Publisher :
  • Author : Antony Welfare
  • ISBN-10 : 1910125865
  • Release : 2015-03-24
  • Genre: Business & Economics
  • Download/Read : 222
  • Price : FREE
E-book Explanation:

The E-Revolution has changed the world of business. Ecommerce businesses have used the internet, and social media, to make our world a much more connected and technology led environment. The speed of the growth of the internet, the technologies and social media, which make up the E-Revolution has allowed transactions to happen online. Once transactions started happening online, the business world we knew changed. Online transactions and trading has opened up a new world to all businesses. We are now in a time when all businesses must start to utilise the world we now live in where "E-Transactions" are common place and growing. The E-Revolution is allowing every business to transact mobile-wise and technically -wise anywhere in the world at any time. This book tells you, step-by-step what to do to raise your social media presence and grow your business. Antony is a passionate Retail expert, with over 20 years experience in the retail industry, including 15 years learning from the large retailers (Marks & Spencer, Sainsburys, Dixons Retail) and experience of smaller retailers, including the set up of a very successful online retailer.

Interactive Media Essentials for Success

Interactive Media Essentials for Success

  • Publisher : Ziff Davis Press
  • Author : Brian Blum
  • ISBN-10 : 1562763474
  • Release : 1995
  • Genre: Computers
  • Download/Read : 256
  • Price : FREE
E-book Explanation:

Developing an interactive media project can be a big risk - but it doesn't have to be. Focusing on the big picture and mapping out your project ahead of time can save you time, stress, and money down the road. By discussing the fundamentals of planning, designing, and developing an interactive media project - from conceptualization to production - this book will help you make informed decisions and develop a solid multimedia project from day one.

Strategic Uses of Alternative Media  Just the Essentials

Strategic Uses of Alternative Media Just the Essentials

  • Publisher : Routledge
  • Author : Robyn Blakemen
  • ISBN-10 : 9781317459323
  • Release : 2014-12-18
  • Genre: Business & Economics
  • Download/Read : 192
  • Price : FREE
E-book Explanation:

Designed for students and practitioners in the fields of organizational behavior and human resource training and development, this book examines improving organizational communication. Terrence Gargiulo shows how the use of storytelling is the key to effective communication and learning.